I was given creative direction on the marketing rollout of the collection, with the challenge of combining high-fashion elegance and a playful mythological narrative.

To achieve this, I merged the brand’s fabric and wallpaper patterns with real-life photography, creating surreal visuals that bent reality.

The sense of luxury was maintained through careful composition, rich textures, and typographic choices - blending Temperley London’s hand-drawn lettering style with Romo’s hero serif to ensure the campaign remained elegant and editorial.

The hero launch reel resonated strongly with audiences, driving over 52,000 views - a 420% increase on the brand’s typical reel performance.